An in-depth discussion on the current and emerging therapeutics used for the treatment of small cell and non-small cell lung cancer. In addition to extensive primary and secondary research, we consulted a panel of practicing oncologists to provide foresight on therapeutic options. Analyzing factors key to the success in oncology chemotherapy, this report provides recommendations for product development, product life extension, partnering and positioning strategies.
I. Executive Summary
A. Scope
B. Definition
C. Lung Cancer Epidemiology
D. Treatment Options Paradigm
E. Market Analysis and Forecasts
F. Therapeutic Class Assessment
G. Strategy Development
II. Objectives and Methodology
A. Report Objectives and Scope
B. Methodology
C. Data Collection
D. Strategic Recommendations
III. Lung Cancer Overview
A. Definition
B. Lung Physiology
C. Causes
D. Risk Factors
E. Symptoms of Lung Cancer
F. Diagnostic and Staging Techniques
G. Lung Cancer Epidemiology
IV. Lung Cancer Treatments
A. Treatment Options
B. Adjunctive Therapies
V. Lung Cancer Therapeutic Market
A. Worldwide Market
B. U.S. Market
C. Model Assumptions
VI. Current Lung Cancer Therapeutics
A. Market Overview
B. Mitotic Inhibitors
C. Alkylating Agents
D. Hormone Therapies
E. Cytotoxic Antibiotics
VII. Emerging Lung Cancer Therapeutics
A. Overview
B. Leading Products in Development
C. Compounds in Phase II
D. Compounds in Phase III or Later
VIII. Strategic Analysis
A. Overview
B. Identify Untapped Market Opportunities
C. Develop Top Business Scenarios
D. Implement Superior Sales and Pricing Strategies
Appendix A: Company Profiles
AstraZeneca PLC
Aventis S.A.
Bristol-Myers Squibb
British Biotech
Cell Genesys
Eli Lilly & Co.
Genentech, Inc.
GlaxoSmithKline
Isis Pharmaceuticals, Inc.
MedImmune, Inc.
Novartis AG
Pharmacia
Sanofi-Synthelabo, Inc.
Schering-Plough
Vertex Pharmaceuticals, Inc.
Appendix B: Definitions and Acronyms
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Laura Wood
Senior Manager
Research and Markets
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