Strategic Equity Group (SEG), a merger and acquisition and valuation advisory firm, announced that it has provided financial advisory services to Los Angeles-based LivHOME, Inc. in that firm's acquisition of Campbell, California-based AdvoLife, Inc.
According to SEG founder and Managing Director Michael Ellington, SEG estimated the fair value of LivHOME and its individual classes of common and preferred stock and provided a purchase price allocation analysis in relation to AdvoLife assets acquired in the transaction. Prior to this engagement, SEG had provided valuation and financial advisory services to LivHOME.
A venture-backed company, LivHOME describes itself as Southern California's premier "at-home assisted living" company. It provides geriatric care management and at-home assisted living services to aging adults and their families.
Northern California-based AdvoLife provides services to seniors who wish to remain living at home and maintains offices in California, Arizona and Minnesota.
The terms of the transaction were undisclosed.
About Strategic Equity Group:
Strategic Equity Group, located at 6 Hutton Centre Drive in Orange County's South Coast Metro Area (Santa Ana), was founded in 1989 to serve the advisory needs of companies ranging from closely-held middle market companies to Fortune 500 companies in industries such as healthcare, software and hardware, technology, manufacturing, insurance, and consumer products. Its services include Mergers and Acquisitions; Sales of Closely Held Businesses; SFAS 141, 142, and 144 Compliance; Business Valuations and Financial Opinions; ESOP Formation and Valuation; and Advisory Services in Distressed Situations. Its wholly owned subsidiary, Edgewater Capital LLC, is a NASD licensed Broker/Dealer.
For more information on Strategic Equity Group, please visit the company's website at www.segco.com or call 714-444-3833.