2007 Sturgis Motorcycle Rally action in Rapid City can't come fast enough for Harley-Davidson® riders.  As the granddaddy of all rallies, there is plenty to see and do at the Sturgis Motorcycle Rally held annually in the Black Hills of South Dakota. Thousands of Harley-Davidson® motorcycles from around the world are expected to cruise into events taking place in Rapid City, S.D. August 4-11. The striking Black Hills will be a fitting backdrop for colorful Harley-Davidson events that include everything from an outdoor festival and motorcycle demo rides to new product exhibitions and a Ride-In Show. Harley-Davidson and Buell activities at the Sturgis Motorcycle Rally will take place at the Rushmore Plaza Civic Center in Rapid City.

Harley sights and sounds at Sturgis
The many Harley-Davidson offerings and events at the rally include:

H.O.G.® Members-Only Reception
A great kick-start to the rally and an always enjoyable gathering for H.O.G. members.

Harley-Davidson Festival
Free music. Free entertainment. Free displays. And something else to whet riders' appetites -- free beef jerky samples.

Harley-Davidson and Buell Demo Rides
Wheels will be spinning and hearts pounding at demos that showcase some of the hottest bikes on the road. This is your chance to be one of the first to take a 2008 model for a spin.

Harley-Davidson and Buell New Product Show
New 2008 Harley-Davidson® and Buell motorcycles, MotorClothes® merchandise, and Genuine Motor Accessories will all be on display. There'll also be a Muscular Dystrophy Association (MDA) auction and bike raffle. A special H.O.G.® hospitality area will be available for members during the New Product Show hours.

Harley-Davidson Ride-In Show
The coolest bikes come rolling in to one of the rally's most popular events: the Ride-In Show. Winners receive a cash prize and commemorative dash plaque. All entry fees will be donated to the MDA.

Harley-Davidson Women's Booth
Women-only demos, MotorClothes® preview, trivia contest, and a discussion of women's riding issues all demonstrate that the connection between women riders and Harley-Davidson is stronger than ever.

Other Activities
In addition, race fans will be able to check out the AHDRA Screamin' Eagle® Performance Parts Race at the rally at Sturgis Dragway, an official H.O.G.® pin stop.

Throughout the rally, riders can also take advantage of free Harley-Davidson bike wash areas set up at various locations. A complete list of Harley-Davidson and Buell events at the Sturgis Motorcycle Rally can be found at www.harley-davidson.com/sturgis. In addition, a Harley-Davidson information booth will be set up in Sturgis.

Making room for all the excitement
Riders are already making plans to hit the road to Rapid City, and rooms and accommodations in the area, not surprisingly, are going fast. Harley-Davidson has reserved rooms just for Harley-Davidson® riders right in the heart of the action of the Sturgis Motorcycle Rally but availability is limited. Rooms can be booked with just a quick click by visiting www.harley-davidson.com/sturgis

The Sturgis Motorcycle Rally brings enthusiasts together - every year and from every corner of the globe - who share a passion for riding. It's an event that's all about seeing familiar favorites, checking out what's new, and getting a glimpse of what's coming down the road.

Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories and general merchandise. For more information, visit the Harley-Davidson website at www.harley-davidson.com/sturgis.