Insurance agents who are thinking about purchasing insurance technology to speed up and simplify their sales now have an authoritative guide to help them navigate the minefield of complicated, unreliable and overpriced products.
Norvax, the leading developer of sales and marketing technology for the health insurance industry, has just released their latest whitepaper, "How To Avoid The Biggest Problems Agents Have With Insurance Technology In 7 Easy Steps" to help agents save time and money by making smarter purchasing decisions.
"Until now agents have had no guidepost for assessing technology before they commit to one product or another," said Jeremiah Desmarais, the report's author and vice president of marketing, Norvax. "The result is often an investment in technology not suited for the agent's business or money wasted on a faulty tool that creates even more work. This discouraging experience can lead to agents abandoning insurance technology before they've explored its full potential."
The new guide identifies the biggest problems with insurance technology that agents might not be aware of, and shows exactly how to side-step them, continued Desmarais. "By helping agents make informed buying decisions, we hope more will be able to realize the impressive sales and time-saving potential this technology offers them."
In the report agents learn:
• Exactly why some quote engines are a bad buy
• How offline tools were creating even more work and $13,500 in admin expenses for one agent
• How some tech companies compete with agents for business
The pitfalls of bad insurance technology buys and the benefits of successful ones are illustrated by real-life agent examples.
The report also includes an extensive Insurance Technology Comparison checklist to help agents research companies and products and find the best fit for their agency.
Agents can download a free copy of the 17-page guide at www.norvax.com/avoid
About Norvax
Norvax Inc. is a leading developer of Web-based sales and customer communication tools for the health insurance industry that help insurance brokers, agents and carriers connect with customers and transact business more efficiently. From tools for building Web sites to health insurance quoting engines and e-mail autoresponders that can automatically include updated health insurance quotes, Norvax' product suite lets insurance agents increase sales, cut administrative time and reduce expenses by initiating customer contact faster and automatically maintaining around-the-clock communications with prospects. Founded in 2001, Norvax is privately held and based in Chicago.
About The Author
Jeremiah Desmarais is the recipient of three awards from Marketing Sherpa, the Web Marketing Association and the Interactive Marketing Association. He is editor of the Norvax Newsletter that delivers helpful sales articles, tips and marketing strategies to 15,000 + insurance agents monthly. He is author of several white papers, including 'Selling Insurance Online: Identifying 9 Top Trends for 2006,' and is a regular contributor to HIU and Agent's Sales Journal, as well as a guest speaker at various carrier events and NAHU workshops. He is a member of the Society of Industry Leaders.
Contact:
Jeremiah Desmarais
Norvax, Inc.
312.226.0027 x8223
jdesmarais @ norvax.com